50+ YEARS OF INNOVATION
HL Badminton started with a simple goal: to make rackets that serious players could rely on, without breaking the bank. Fifty years later, that same idea still guides us. We don’t chase trends or pump out new models every month — we build what works. Every HL racket is shaped by the people who use them: players, coaches, and engineers who live and breathe badminton. Our team in the USA continues to test, tweak, and improve, so you can trust that every detail has a purpose.
Manufactured in Taiwan
We partner with the same top-tier factories that make rackets for Victor and Yonex. The difference is, we keep things small — never producing more than 300 rackets in a batch. That means tighter quality control, more attention to detail, and a product that feels consistent from the first swing to the last. Every HL racket uses the same advanced materials and technologies you’d find in a “TOUR” racket from the leading brand.
Meticulous Graphic Design Process
At HL, we dedicate months to crafting the perfect graphics for each racket. Our designs are the result of careful consideration and creativity. Each racket features a unique aesthetic, developed by our in-house design team, whose sole focus is to create the most visually striking badminton rackets on the market. We believe that exceptional design enhances not only the appeal of our products but also the overall experience for players.